Tag: Asia

Cultural Considerations for China

Thursday, June 17, 2010

Many may remember our blog post on ‘Accounting for Culture in Marketing and Sales’. It was a widely read post in which we discussed how to utilize the methodology of Geert Hofstede’s cultural dimensions. Mr. Hofstede believed that there were 5 significant cultural dimensions that affected how people of specific cultures and countries perceived the world. … Read more

Language Access in the International World of Luxury Retail

Monday, November 16, 2009

Editors note: The following blog post discusses the interpersonal relationship and divergent business carreers of two long time friends. The tone utilized in the post is designed to convey the nature of that relationship and to convey the conversations and experiences as authentically as they occurred.Read more