Tag: Globalization

Press Release: 2012 Conference iPad Winner Announcement

Monday, June 18, 2012

We are happy to announce that the winner of the raffle is Gina Anderson from Emerson. The raffle took place on May 24, 2012 at the Translation Source headquarters in Houston, TX.

Thank you to everyone who participated in the contest. … Read more

Doing Business in Brazil: Can you say “deal” in Portuguese?

Friday, March 16, 2012

Brazil may be best known for its breathtaking beaches and its lush rainforests but its booming economy with excellent investment opportunities is now attracting more foreign business people than ever before. Going global can be daunting and there are always challenges when entering a new market. … Read more

A Quick Primer for Going Global

Tuesday, January 5, 2010

When doing business internationally it is incredibly imperative to localize your operations and marketing. It is not enough to assume that both your employees and clients will be tolerant of materials that are not communicated in their local language. Localized operational and marketing materials result in increased adoption rates, a homogenous corporate culture, better customer service skills, and increased sales. … Read more

Language Access in the International World of Luxury Retail

Monday, November 16, 2009

Editors note: The following blog post discusses the interpersonal relationship and divergent business carreers of two long time friends. The tone utilized in the post is designed to convey the nature of that relationship and to convey the conversations and experiences as authentically as they occurred.Read more

Phineas and Ferb Go Bollywood or the Ever Increasing Cultural Education of the United States

Wednesday, November 4, 2009

Over 28 million people in the United States were born outside of the country and over 53 million US residents speak a language other then English in the home. These are numbers are from the 2000 census and they will increase significantly with the release of the new census in 2010. … Read more